Digital entertainment dominates these days, and live streaming is becoming an increasingly important part of this medium. According to restream.io, 92% of internet users watch digital videos every week.
Of all the people who consume entertainment online, 27% watch live streams on a weekly basis. This activity took the live streaming market’s value from $1.24 billion in 2022 to $1.49 billion in 2023.
The Growth of Live Streaming Has Led to New Innovations
Forecasts predict the market will be worth $3.21 billion by 2024, which is why more facets of the digital entertainment sector are embracing live streaming.
One facet of the sector that jumped on the live-streaming bandwagon over a decade ago was casino gaming. Today, live dealer blackjack, roulette, and other casino classics are popular with players around the world.
This demand for interactive content means more games are being assimilated into the live-streaming trend. One such game is bingo.
The game itself has already undergone a massive renaissance in recent years. Scroll through the Paddy Power Bingo games, for example, and you’ll see all manner of variants. There are classic 90-ball games, themed games such as Deal or No Deal, and innovative variants like Cash Cubes.
These variants have helped to rejuvenate bingo and make it a game people who aren’t over 65 want to play. Indeed, from a game in decline during the 90s and 00s, bingo, specifically online bingo, is worth more than $60 billion.
In fact, depending on the researchers you listen to, the online bingo industry is expected to be worth more than $145 billion by 2030. Helping to fuel this growth will be the intersection between bingo and live streaming.
Live Streaming is the Ideal Medium for Bingo
As it’s done for other forms of entertainment, including sporting events and content, live streaming is adding a new dimension to digital bingo. Although it’s still an emerging force within the online bingo sector, live bingo is now available on mobile devices.
The games, as you’d expect, are hosted by human hosts. They also have in-game chat boxes, and players can play for virtual coins. The natural evolution of free-play live bingo is real-money gaming.
Circling back to casinos such as Paddy Power, you’ll notice that they already offer live dealer content, including game shows such as Dream Catcher.
These games provide the perfect way into live bingo because the hosts are required to oversee the action and provide a level of live entertainment. That’s important because bingo isn’t like table games such as blackjack and roulette. Aside from being a simple game to play, bingo is a lot more relaxed.
It’s also a more social game, which is why the hosts need to be as warm and welcoming as they are in live games such as Dream Catcher. Assuming you get the right hosts, bingo has the potential to become the leading live casino game online.
The game is built on interactions, as is streaming. Therefore, if we’re looking to the future and where the live streaming sector might go, focus on the gaming sector and emerging entities like live bingo.
